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Rimmel Rimmel ultimate boost volume primer in 001 white, 0.18 Fl Ounce

3.7 3.7 out of 5 stars 383 ratings
$5.77 with 23 percent savings
Typical price: $7.51

This is determined using the 90-day median price paid by customers for the product on Amazon. We exclude prices paid by customers for the product during a limited time deal.
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Primer
Primer
0.18 Fl Oz (Pack of 1)
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Purchase options and add-ons

Brand Rimmel
Coverage Full
Skin Type Normal
Item Volume 12 Milliliters
Material Type Free Smudge-free

About this item

  • Scandaleyes volume: build the look you want with Rimmel London Scandaleyes volume on demand mascara
  • Longer, thicker, better: get longer and thicker lashes with full control of the volume
  • No strings attached: volume that's clump-, flake-, and smudge-free
  • From feathered to full Blast: made with a 100% customizable formula that blends with previous layers to build volume
  • Through day and night: apply and reapply endlessly, anytime and anywhere

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From the manufacturer

EYES

Eyes

Rimmel London Magnif'eyes Eye Shadow Our new ultra-blendable formula comes in a range of finishes from mattes, shimmers to high glitter. Silky smooth finish and high impact color for all day wear.

EYES

Eye Shadow

Eye brow Tint

Eye Shadow

Rimmel Wonder'Cloud Eyeshadow is an all-day wear soft eyeshadow. Whipped texture blends like a dream with fingertips, for buildable color you can control. Ultra soft tapered applicator for quick and mess-free application. Built in primer allows for all-day wear and zero creasing.

Eye brow Tint

Naturally full brows, for days. Wonder'Last Brow is a semi-permanent brow tint that lasts up to 2 days! The 0.1mm tip allows you to draw hair-like strokes, instantly filling gaps and shaping the brows. Formulated with natural-toned pigments, designed to look like your brows, only better. The Built-in brush allows you to easily blend the color for a natural look. Up to 2-day wear. Sleep-proof, waterproof and transfer-proof.

Eye Liner Pencil

Nothing completes your look like an eyeliner. Smudge out a sultry, smokey eye with a pencil eyeliner, or use liquid eyeliner to create flawless wings in one simple stroke. Want the lowdown on which liner to use? Check out our guide to the best eyeliner for every new-season trend, from gorgeously graphic to bold and colourful.

Lash Accelerator Serum/Mascara

Supercharge your lashes for longer, fuller and revitalised lashes in just 4 weeks! Our clinically tested, salon-inspired serum is infused with a nutrient-rich complex of vitamin, proteins and peptides to revitalise, stimulate natural lash growth and protect against breakage and lash fallout. Your lashes have never felt and looked so incredible!


Brow This Way Sculpting Kit

Fits Your Bag

Brow This Way Sculpting Kit

Sculpt the perfect photo-ready, high impact brow. Rimmel's Brow This Way Sculpting Kit lets you shape & fill brows in 2 easy steps using wax and powder, for perfect brows every time.

  • PERFECT EYEBROWS Use Rimmel Brow This Way lightweight brow gel in clear as part of your daily beauty routine to help you achieve eyebrows with that perfect, professionally styled look you want.
  • LIGHTWEIGHT EYEBROW GEL Use Rimmel Brow This Way lightweight brow gel to help you achieve a perfectly sculpted and defined beauty look.
  • SCULPT & DEFINE BROWS Sculpt the perfect photo-ready, high impact brow.
  • TRUE TO YOU What started with the first non-toxic mascara has lead to more than a century of legacy, leadership and innovation in affordable makeup, beauty products, and tools.
Rimmel Magnif'eyes Eyeshadow Palette

Rimmel Magnif'eyes Eyeshadow Palette

Get ready to create endless eye-looks. Rimmel London's Magnif’Eyes Eye Contouring Palette offers a vast spectrum from nude to bold eyeshadow shades for all skin tones.

Product Description

The ultimate boost volume primer is a volumizing lash primer that preps, amplifies & Conditions lashes. When applied under mascara it adds thickness, length & volume to lashes. The formula contains Micro-Fibers and oils to nourish lashes.

Product details

  • Product Dimensions ‏ : ‎ 2.81 x 0.94 x 6.25 inches; 1.12 ounces
  • Item model number ‏ : ‎ 34856918001
  • UPC ‏ : ‎ 000050544684
  • Manufacturer ‏ : ‎ Coty Beauty
  • ASIN ‏ : ‎ B07ZDGX4G1
  • Country of Origin ‏ : ‎ United Kingdom
  • Customer Reviews:
    3.7 3.7 out of 5 stars 383 ratings

Important information

Ingredients

Aqua/Water/Eau, Acrylates Copolymer, Glyceryl Stearate, Disteardimonium Hectorite, Talc, Stearic Acid, Propylene Glycol, Triethanolamine, Paraffin, Cera Alba/Beeswax/Cire D'abeille, Propylene Carbonate, Synthetic Wax, Oleic Acid, Ethylhexylglycerin, Alcohol Denat., Phenoxyethanol, Cera Microcristallina/Microcrystalline Wax/Cire Microcristalline, Benzyl Alcohol, Polyethylene, Ascorbyl Palmitate, Tocopherol, Panthenol, Sodium Laureth Sulfate, Simethicone, Glycine Soja (Soybean) Oil, Cellulose, Trisodium EDTA, Xanthan Gum, Aloe Barbadensis Leaf Extract, Potassium Sorbate, Methylparaben, Argania Spinosa Kernel Oil, Ricinus Communis (Castor) Seed Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Tocopheryl Acetate, Propylparaben, Ammonium Hydroxide, Tetrasodium EDTA, Citric Acid, Cocos Nucifera (Coconut) Oil, Hippophae Rhamnoides Fruit Juice, Trideceth-9, Bisabolol, [May contain +/-: Titanium Dioxide (CI 77891)]

Directions

Apply the primer from root to tip and wait 30 seconds to dry. Next, apply your favorite mascara to build bold volume.

Looking for specific info?

Customer reviews

3.7 out of 5 stars
3.7 out of 5
383 global ratings
Good
5 Stars
Good
The brush is great. The end of the brush reaches the most difficult point of the lashes with a small arc and separated bristles. .
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Top reviews from the United States

Tara Hall
5.0 out of 5 stars Great mascara primer
Reviewed in the United States on October 23, 2023
Style Name: PrimerColor: PrimerSize: 0.18 Fl Oz (Pack of 1)Verified Purchase
Usually I get Lancôme or Clinique mascara primer, but I thought I would give this a try since I've had good experience with Rimmel mascara. Y'all. Save your money and get this over the high end stuff. It's just as good and I like the silicone brush better than the spoolie get with others.
2 people found this helpful
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Dahveed
1.0 out of 5 stars Poor Product
Reviewed in the United States on April 3, 2024
Style Name: PrimerColor: PrimerSize: 0.18 Fl Oz (Pack of 1)Verified Purchase
The girlfriend said she didn’t like it because it seemed as though it was hardly going on when applied
One person found this helpful
Helpful
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Nicole
5.0 out of 5 stars Does a good job
Reviewed in the United States on November 28, 2023
Style Name: PrimerColor: PrimerSize: 0.18 Fl Oz (Pack of 1)Verified Purchase
I’ve tried some expensive lash primers and this one does just as well! Easy to put on and feels light not clumpy.
One person found this helpful
Helpful
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Carmen Vasques
4.0 out of 5 stars Bought Two
Reviewed in the United States on April 28, 2022
Style Name: PrimerColor: PrimerSize: 0.18 Fl Oz (Pack of 1)Verified Purchase
Bought two first one had little to no product. The second was good. Would buy again.
One person found this helpful
Helpful
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Panda
2.0 out of 5 stars Just ok
Reviewed in the United States on May 7, 2024
Style Name: PrimerColor: PrimerSize: 0.18 Fl Oz (Pack of 1)Verified Purchase
I was interested in using a primer and did not want to spend a lot. This was a disappointing. The primer is difficult to get out. I had to swish the wand around several times to get the product and it does not glide on smooth. Would pass on this.
Helpful
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Paulina
5.0 out of 5 stars Great product!
Reviewed in the United States on July 12, 2023
Style Name: PrimerColor: PrimerSize: 0.18 Fl Oz (Pack of 1)Verified Purchase
I like and I highly recommend this product, as It does what it says. Makes my eyelashes look longer and thicker. I'm very happy with it, It's like having fake eyelashes.
2 people found this helpful
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Eunice Rodriguez
5.0 out of 5 stars Good
Reviewed in the United States on February 23, 2023
Style Name: PrimerColor: PrimerSize: 0.18 Fl Oz (Pack of 1)Verified Purchase
The brush is great. The end of the brush reaches the most difficult point of the lashes with a small arc and separated bristles. .
Customer image
Eunice Rodriguez
5.0 out of 5 stars Good
Reviewed in the United States on February 23, 2023
The brush is great. The end of the brush reaches the most difficult point of the lashes with a small arc and separated bristles. .
Images in this review
Customer image Customer image
Customer imageCustomer image
One person found this helpful
Helpful
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Autumn_Faerie
3.0 out of 5 stars Very dry
Reviewed in the United States on January 25, 2023
Style Name: PrimerColor: PrimerSize: 0.18 Fl Oz (Pack of 1)Verified Purchase
I wanted to use a white mascara base to help my colored mascaras really pop, but this doesn’t really do that. It’s an off-white color but the formula is super dry so it doesn’t coat my lashes. Maybe I just got an old one, but I won’t be buying again.
One person found this helpful
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Top reviews from other countries

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Kathleen Ryder
5.0 out of 5 stars Very impressed
Reviewed in Canada on November 14, 2023
Style Name: PrimerColor: PrimerSize: 0.18 Fl Oz (Pack of 1)Verified Purchase
This is the first time I've tried a primer from this company. I can honestly say I was very impressed. Really helps to make your lashes stand out
One person found this helpful
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Véronique Viens
1.0 out of 5 stars Déçu
Reviewed in Canada on May 4, 2024
Style Name: PrimerColor: PrimerSize: 0.18 Fl Oz (Pack of 1)Verified Purchase
Produit épais et sec en grumeaux horrible
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Lynn
5.0 out of 5 stars Great
Reviewed in Canada on July 17, 2023
Style Name: PrimerColor: PrimerSize: 0.18 Fl Oz (Pack of 1)Verified Purchase
This product is great and would buy it again. It works for what it's for and it's a good price
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K P
4.0 out of 5 stars Seems to do the job
Reviewed in Canada on January 2, 2022
Style Name: PrimerColor: PrimerSize: 0.18 Fl Oz (Pack of 1)Verified Purchase
I haven’t noticed a huge difference yet but I’m hopeful!
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Crystal
1.0 out of 5 stars Dry not useable
Reviewed in Canada on March 19, 2024
Style Name: PrimerColor: PrimerSize: 0.18 Fl Oz (Pack of 1)Verified Purchase
Would give 0 stars. Received the product and unuseable.
Report

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